wamleMedia
Instagram DMs

Instagram DM automation that still sounds like you

Your followers write in the DMs and reply to your stories, often late at night. Kwamle Media answers them right away in your voice and keeps the chat open for your team.

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Instagram · Direct
Replied to your story: is this bag available in black?
Hi Lina! Yes, the black one is in stock. Want me to send the details here?
Yes please, and do you ship to Lisbon?
We do. Here are the shipping options for Lisbon and the link to order.

On Instagram, the sale often starts in the DMs. Someone sees a Reel, replies to a story or sends "info?", and expects an answer while they are still interested. If the inbox fills up overnight, by morning many of those people have scrolled on. Instagram DM automation with Kwamle Media answers each message as it comes in, in the voice your followers know.

The AI reads the message, understands what the person wants and writes a short, natural reply. Keyword rules give fixed answers where you need them, and your team can join any conversation.

How it works

  1. Connect your Instagram account

    Sign in through the official login and choose the accounts to automate. If you run several brands, each account keeps its own identity and settings.

  2. Describe how you talk

    In AI Studio, set your tone and language, the words you avoid and a few sample replies. You can also write plain instructions, such as "always ask which colour they want".

  3. Add keywords and story replies

    Set trigger words for common requests like "catalog" or "delivery" with a fixed answer. Turn on replies for story replies, so a reaction to today's story gets a real answer.

  4. Stay in the loop

    Every conversation appears in the unified inbox. The AI can suggest a reply that an agent reviews and sends in one click, or the agent takes over completely.

  5. Check what is working

    Reports per account show response time, conversion rate and how your audience grows, so you know what to keep and what to change.

Who it is for

Brands whose followers prefer to ask in private rather than in the comments.

  • Small shops that sell straight from their feed and Reels.
  • Beauty pros and salons that get questions about services and availability.
  • Creators who receive the same questions from followers every day.
  • Course and coaching businesses that answer questions before people sign up.
  • Agencies managing many Instagram accounts, each with its own voice.

Questions about Instagram DM automation

Does it answer at night and on weekends?

Yes. Replies run around the clock, so a message sent at 2 AM gets an answer right away, and your team picks up the conversation in the morning if needed.

Can it reply when someone answers my story?

Yes. Story replies can get an automatic answer, just like regular direct messages.

Will it answer in the customer's language?

The AI writes in the language you set, and you can tell it to answer in the language the customer writes in, so a follower abroad gets a reply they understand.

Can I give fixed answers to some questions?

Yes. Trigger keywords let you send the same answer every time for things like delivery details or a catalog link, while the AI handles everything else.

How does my team take over a chat?

Open it in the unified inbox and reply. The bot steps aside for that conversation, and the agent can use AI-suggested replies to answer faster.

Can it also handle comments under my posts?

Yes. Comment replies and comment-to-DM work on Instagram too, from the same dashboard.

Try it on your own channels

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Comment to DM

Turn a keyword in the comments into a private conversation that sells, collects contacts and tags each lead.

Facebook comment replies

An AI reply under every comment, a private message to every buyer, on new and old posts alike.

Unified inbox

Messages and comments from all your channels on one screen, shared by your team, with a bot that hands over to a person.

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