Event planners and organisers

Social media automation for event planners before the event

New enquiries arrive while you are preparing another event. Kwamle Media collects the date, guest count and event type, helps your team divide the replies, and sends reminders to contacts who opted in.

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Messages · Event enquiry
Hi, I'm Sofia. Could you help plan a company dinner in Lisbon?
Hello Sofia. What date do you have in mind, and how many guests?
The last Friday in June, with about fifty guests.
Thank you. Our planner will review the details and discuss a proposal with you here.

A client asks about a company dinner while your team is setting up another event. The date is in one message, the guest count in another, and nobody is sure who will send the proposal. Social media automation for event planners with Kwamle Media helps you collect the brief and give a teammate responsibility for the reply.

Ask for the details in a chat flow and keep contacts with their conversations and event tags. Your planner reviews the brief and prepares the proposal. Broadcasts and reminders go to existing contacts who asked for updates, within the channel's messaging rules.

How it works

  1. Connect your business accounts

    Connect the pages and accounts your business owns through each platform's official login or API. Conversations from your connected channels arrive in the unified inbox, where your team can follow the enquiry.

  2. Ask for the event details

    In the flow builder, add Ask Question steps for the preferred date, expected number of guests and kind of event. Each step saves the answer for your team. Ask about the location or services needed if those details help the planner prepare a proposal.

  3. Assign a planner to discuss the proposal

    Use team assignment and departments to divide new enquiries and event coordination between teammates. The assigned planner reads the conversation, checks what your team can offer and discusses the proposal with the client. When a person takes over, the bot stays quiet in that chat.

  4. Organise contacts by event type

    Keep contacts with their chats and add tags such as "wedding", "company dinner" or "workshop". A Tag User step adds a label during the flow, and your team can tag conversations in the inbox. These contacts and tags help you choose an audience for a relevant update.

  5. Schedule reminders before the event

    Use broadcast campaigns and reminders for a reminder or an update to arrival instructions. Choose the relevant contacts and select the send time. Include only people who have contacted your business, opted in to updates and meet the channel's messaging rules. Exclude anyone who opted out, and continue replies in the unified inbox.

Who it is for

For planners who receive event enquiries in social conversations and need their team to follow up.

  • Wedding planners collect preferred dates and guest counts before discussing a proposal.
  • Corporate event teams assign dinner and conference enquiries to the responsible planner.
  • Private celebration planners organise birthday and anniversary enquiries with event tags.
  • Workshop organisers send practical reminders to existing contacts who asked for updates.
  • Event agencies share enquiry work between sales and event coordination departments.

Questions about automation for event planners

How does social media automation for event planners help before an event?

It collects the details your team needs to start a conversation about the event. You can assign the enquiry, keep contacts organised with tags and schedule reminders for eligible contacts who opted in. Your team handles the proposal and arrangements.

Who prepares the event proposal?

Your planner does. They review the saved answers, check availability and discuss the services with the client. The conversation history gives them the original request to work from when preparing the proposal and answering follow-up questions.

Can another planner take over an enquiry?

Yes. Assign the conversation to the teammate who will handle it. They can read the earlier messages in the unified inbox before replying. If the bot was answering, it stays quiet once a person takes over.

Can we separate wedding enquiries from business events?

Yes. Use tags that describe the event type, and route conversations to the relevant department or teammate. A tag helps organise contacts and choose a broadcast audience; you still need permission to send each message.

Who can receive an event reminder?

Choose people who have already contacted your business and asked to receive updates. Check the channel's messaging rules for the planned send and leave out anyone who requested no further messages. An event tag alone is not permission to send a reminder.

Does this manage bookings or tickets?

This workflow collects enquiries and passes them to your team. It does not reserve dates, book venues or issue tickets. Your planner checks availability and confirms arrangements with the client separately.

Try it on your own channels

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