An online store on your own domain gives customers a place to browse, check details and return when they are ready to buy. Taking orders from the chat lets someone ask about a product and continue towards an order in the same conversation. Both routes should lead to the same clear information about what you sell and how you deliver it.
Think of a shopper who finds a bag in a post but wants to check its size before buying. The store holds the product details; the conversation answers the remaining question. Your job is to make the next step clear, whether the person starts at your web address or in your messages.
An online store on your own domain with orders from the chat
Your domain gives you a recognisable address to share on packaging, in your profile and with returning customers. Choose it for the people who will type or read it. A name that resembles your shop name is easier to recognise than a string of extra words added just for search.
- Choose a clear name. Say it aloud and ask someone to type it. Check for confusing spellings before committing to it.
- Keep control of the account. Register the domain through an account your business controls, protect the sign-in and keep renewal and recovery details current.
- Connect it carefully. Follow the current instructions provided for your store and domain. Keep a copy of existing settings and change only what the store connection requires.
- Check the secure connection. Open the address on a phone and a computer. Confirm that the intended store loads securely without a browser warning before sharing it with customers.
Use the same shop name and logo wherever people meet your business. A shopper following a product conversation to your domain should recognise the store they were just speaking to.
Organise products around how customers choose
Begin with categories a customer would ask for: clothing, bags and accessories, for example. Keep names plain and distinct. A category should help someone find an item without knowing your internal stock codes or collection names.
Prepare each product before adding it to the store:
- Name and category. Use a descriptive name and put it where a new shopper would expect to find it.
- Photo and description. Show what is included and explain the details customers ask about, such as dimensions or material.
- Price and variants. Make the price clear and distinguish choices such as size and colour. Use the same words in the store and in replies.
- Availability. Check what you can actually supply before offering it. Give your team a clear answer for items that are unavailable.
Ask someone unfamiliar with your range to find a product and explain which option they would choose. If they cannot tell the colours apart or understand what is included, improve the information before adding more products. This is also useful preparation for answering questions in the chat.
Set delivery by region and explain payment
Write down the areas you serve and the delivery cost for each before configuring the store. Group areas only when the same terms apply. Use names customers recognise, and explain any exclusions before they commit to an order.
- Delivery area. Test an area you serve and one you do not. Check that the customer gets an accurate answer in each case.
- Delivery cost. Make the charge visible before the final order decision. If a location needs a manual quote, have a person confirm it before promising delivery.
- Payment method. Offer card payment through the gateways your business connects, or cash on delivery where you provide it. Explain what the customer must pay and when.
A card payment and a cash payment need different wording in the order summary. Describe a payment as received only after checking its status. For cash on delivery, make clear what remains payable when the parcel arrives. Give delivery estimates your business can support, and ask a person to review unusual destinations or special requests.
Make the store part of the conversation
A useful shop inside the chat starts with the item the customer asked about. Answer the question, show the relevant product and explain how to choose the right option and complete the order. Keep the next step visible without filling the conversation with unrelated products.
In Kwamle Media, you can run a store on a secure custom domain with products, categories and size or colour variants. Set delivery costs by region and your available payment methods. Connect your business's own accounts through each platform's official login or API, then link the store to your bot. In Messenger, it can show product cards with photos, variants and a checkout link.
For example, Sofia in Lisbon asks whether a canvas bag comes in blue. Show the relevant item and let her choose that colour before checkout. Check that the product name, delivery information and payment choices agree with the store. If her question needs a person, have someone read the conversation before answering so she does not have to start again.
Confirm the order on WhatsApp before shipping
Treat confirmation as a chance for the customer to check the order before you prepare the parcel. The summary should repeat the selected product, variant, quantity, delivery details, total including delivery, and payment method. Make it clear how to correct a mistake.
Kwamle Media supports WhatsApp order confirmation for store orders before shipping, whether paid by card or due on delivery. The customer reviews the details and taps to confirm. Your team can review unconfirmed orders and the conversation in the unified inbox before deciding to ship.
Send confirmations only to customers who have contacted your business and agreed to receive order messages there. Follow the channel's current messaging rules and use approved templates when required. Keep the message focused on the order the customer expects.
Example wording to accompany the order summary:
Thank you, Sofia. Please review your order summary for the blue canvas bag, including quantity, delivery details and total. Confirm if everything is correct, or reply here with a correction before we prepare your parcel.
If there is no confirmation, check the order before packing it. If the customer changes a colour, delivery detail or payment choice, resolve the change and ask them to review the corrected summary. Use this review to catch misunderstandings before dispatch.
Test the whole journey before sharing the store
Try both starting points yourself: opening the domain directly and asking about a product in the chat. Follow each through to the order summary and confirmation. Check the journey on a phone, where the customer will read product details and choose options on a small screen.
- The domain opens the right store securely, with a recognisable name and logo.
- Categories, photos and variants help a shopper choose the intended item.
- Delivery costs and payment choices match the region and appear before the order is confirmed.
- A customer can ask for a correction, and someone on the team knows how to handle it before shipping.
Use the guide to a store on your own domain to review the available setup. For more on helping customers browse and buy during a conversation, read the store inside the chat. Start with a range you can describe clearly and delivery areas you can serve reliably, then expand as your ordering process becomes familiar.
